GM Heroes Program
All of Canada thanks you. As do we.
In recognition of the selfless acts of service to our country, please enjoy the new ‘Canadian Heroes Program’ of up to $500 off on new eligible Buick and GMC vehicles. The following individuals are eligible:
- Canadian Forces Personnel: active, current reservists and veterans
- Canadian Firefighters
- Canadian Police
- AND their respective spouses ( including surviving )
Plus, this great new offer can be combined with our Canadian Mobility Program!
Program Details
To participate, simply bring proof of the following with you to the dealership:
- Canadian Forces personnel, either with a current or past Canadian Forces membership.
- Canadian Firefighters: valid proof of employment/government-issued ID. Volunteer Firefighters must provide a valid letter of certification, showing at least 200 hours of Canadian service in 2023/2024.
- Canadian Police: valid proof of employment/government-issued ID.
With so many eligible vehicles to choose from, you have an exciting decision to make. Please contact us for further details.
FREQUENTLY ASKED QUESTIONS
A: There is no restriction on the number of vehicles an eligible individual can purchase/lease through the Canadian Heroes Program.
A: Yes,Eligible participants of the Heroes Program can share their bonus with their spouse.
A: Yes, absolutely!
A: Yes. Your dealership will be able to provide more information on trade-ins.